What is an AI Agent? Why should businesses implement it today?

Wecanadmin  /  Twitter 12.08.2025

1. What is an AI Agent?

An AI Agent is an artificial intelligence system that can autonomously analyze, make decisions, and take actions to achieve a specific goal.

Unlike chatbots, AI Agents are more proactive and continuously learn. They can:

• Communicate with humans or software
• Work independently or collaborate
• Be used for both customer service and internal operations

In other words, this is the new generation of enterprise virtual assistants.

2. How does an AI Agent work?

An AI Agent operates in three steps: Observe → Analyze → Act

It connects with systems to make decisions and respond in real time.

• Receive data from websites, chat, email, etc.
• Process using AI (LLM, reinforcement learning)
• Return results to the user or system

Example: A user asks for a product price → AI sends the quote instantly.

3. How is an AI Agent different from traditional AI?

3.1. Traditional AI: Script-based reactions

Reactive and works according to pre-programmed scripts.

• Only answers when the question matches the programmed phrase.
• Does not understand context or user intent.
• Encounters errors or hands off to human staff with unfamiliar questions.
• Cannot accumulate experience or learn from new data.
• Operates in isolation, hard to integrate with external systems.

Best suited for simple, fixed information cases: opening hours, menu, address…

3.2. AI Agent: Goal-oriented thinking

Proactive, self-learning, acts, and solves problems like a real staff member.

• Understands natural language and infers user intent from context.
• Suggests menu items based on order history, time of visit, and personal behavior.
• Automatically updates knowledge from internal data: menu, promotions, feedback…
• Seamlessly connects with POS, CRM, order management…
• Acts like a real sales assistant: proactive, personalized, efficient.

An AI Agent doesn’t just answer — it helps customers decide faster and buy more.

3.3. Quick Comparison

Task Execution:

• Traditional AI: Fixed, script-based
• AI Agent:  Flexible, user-adaptive

Intelligence Level:

• Traditional AI:  Low, no learning
• AI Agent:  High, learns from data & interactions

Scalability:

• Traditional AI:  Limited
• AI Agent:  Expandable for business goals

4. Who should adopt AI Agents?

If you serve customers through your website, integrating an AI Agent is a must — whether you’re an online store, clinic, restaurant, or retail chain.

AI Agents aren’t just for big companies — they’re especially effective for:

• Businesses needing automation with personalized interaction
• Handling repetitive customer inquiries daily
• Saving on staffing while providing 24/7 service
• Retaining customers beyond a one-time visit

Best-fit industries:

F&B – Restaurants, Cafes, Chains

• Suggest dishes based on taste
• Recommend combos, upsell smartly
• Record needs and remind customers to return

Healthcare – Clinics, Hospitals

• Guide appointment booking, reminders
• Explain services and procedures
• Access personal data (if integrated)

E-commerce – Individuals or chains

• Instant Q&A instead of hotline
• Personalized product recommendations
• Assist in order processing, stock updates

Services – Education, Insurance, Beauty, Real Estate,…

• Recommend suitable service packages
• Support registration and explain policies
• Maintain post-consultation contact via automated messages or emails

5. Where should you start with AI Agent deployment?

Your business website is the best starting point.

Why?

• You fully control the channel: easy to customize and integrate with internal systems.
• Central data hub: AI Agent can connect to menu, POS, CRM…
• Starting point for all customer interactions — even from Zalo, Messenger, App.

After launching on the website, expand to:

• Zalo, Messenger: consultations, orders, promotions.
• Internal use: task reminders, order processing, reporting.
• Mobile App: personalized recommendations, notifications.

🎯 Start at the point with the highest customer interaction.

6. What does your business need to prepare?

No matter your size — small eatery, online store, or large chain — you don’t need advanced technical skills.

Just follow 4 simple steps:

Step 1: Identify where AI will be used

Bạn đang bán hàng chủ yếu qua:

• Website?
• Zalo OA?
• Facebook Page?
• Mobile App?

Pick the highest-traffic customer channel to start.

Example: If your website is where customers primarily view the menu, integrate AI there first.
Later, the AI can be expanded to channels like Zalo, Messenger, or internal apps.

Step 2: Organize your existing data

You only need a simple Excel or Google Sheet with:

• Product/menu list
• Prices, combos, promotions
• FAQs
• Order history (if available)

The cleaner the data, the faster and more accurate AI learns.

Step 3: Set a clear objective

AI doesn’t need to do everything at once. You should choose one main objective, such as:

• Suggest products/dishes for you
• Take reservations/orders
• Recommend promotions to returning customers

Clear goals = faster deployment + measurable results.

Step 4: Choose the right tech partner (most important)

Instead of hiring developers yourself or using fragmented software, you should choose a partner that:

• Understands your industry (F&B, retail, service, finance, healthcare, hospitality…)
• Has a ready-to-use AI Agent platform
• Offers end-to-end support: consulting, integration, training, maintenance
• Can measure results (conversion rates, response time reduction…)

A good partner = save 80% of trial-and-error time and cost

👉 Wecan Group will be your partner from A to Z.

7. How Wecan Group can help you?

Wecan Group is a pioneer in Vietnam in:

• Designing websites with integrated AI Agents – optimizing operations & digital transformation.
• Free consultation on deployment roadmap
• Building AI-ready websites
• Integrating AI Agents for each department’s goals
• Live demo on your real website

📞 Contact 098.44.66.909 (Mr. Nam) to turn your website into an “intelligent team working 24/7”.